6 Important Sales Enablement Criteria

It might be time to revise your sales enablement framework and practices since, as Bob Dylan sang, “Times, they are a changin” and the sales team is changing with it. Here’s how leading analyst firm SiriusDecisions defines the term: “Sales enablement’s goal is to ensure that every seller has the required knowledge, skills, processes and behaviors to optimize every interaction with buyers.” In other… read more.

What is Sales Intelligence?

One of the latest buzzwords in sales is “sales intelligence”, so what exactly is it?. Well Peter Coffee (VP and Head of Platform research of Salesforce) describes sales intelligence using this metaphor: “Without sales intelligence, you’re driving with dirty windows. With it? GPS with real-time traffic/weather feed”. This statement refers to if your sales team is consistently making cold calls with low returns, having… read more.

Upgrade Your Team to the Sales Loft

As a sales manager, you want to do everything you can to boost your sales team’s productivity, performance and success. Upgrading your team from the sales basement to the sales loft is not just about having the right selling techniques and training. It is also about: – The company’s culture – The right tools – The right technology. As a sales manager or leader,… read more.

Sales Success Tactics

Sales success tactics is all about how to acquire more customers and grow the revenue or profit each customer brings into the business. One of the biggest challenges facing sales management is how do they increase the sales selling time. Sales people need to be active in productive sales actions like lead generation, lead nurturing, social selling and closing deals and not dragged into… read more.