So you’ve done a great job of harvesting your lead. They know what your product can contribute, what the impact of implementing it will be in their budget and there’s only one thing left. This is the point where your time and effort should pay off and takes you one step closer to hitting your quota. But if you think you’l be simply walking… read more.
The best digital sellers know that producing quality content is important to generate leads, but it’s just as important to make sure that your content stands out. Your competition possesses just as much talent as you do, never be so arrogant as to think that writing up a good article is enough. When leads browse online, they are flooded with so much content that… read more.
Inside Sales has become a hot topic in recent years. It’s no longer all about the Outside teams talking to customers face to face. Over 70% of customers don’t even want the face to face meetings, as they do such a large part of the sales process themselves before going anywhere near a Sales rep. So obviously, companies need to have a strong Inside… read more.
Social selling is one of the hottest buzzwords in marketing right now. In just a few years the concept has been taken by sales leaders and placed at the forefront of the increasingly dominant idea of digital selling. But what exactly is social selling? And how is it different from digital selling, if at all? Social selling has to be understood as a concept… read more.
Converting leads is the most important part of digital sales. While from the outside converting seems like an arbitrary response to a customer’s needs. In actuality by following a few simple tips, you can take control of the process and increase your sales. Tip #1: Put an emphasis on customer service This is an aspect that should be applied to any sales process regardless… read more.
In today’s crowded digital marketplace, sales leaders constantly seek any advantage in the race for leads. However, the in the process of buyer engagement you have to decide what exactly your leads are. They will be good or bad, hot or cold. Not all good leads are hot, but all bad leads are cold. Read ahead for an in-depth explanation of what defines… read more.
Lack of website traffic is a common problem for businesses, especially smaller ones that don’t necessarily have the same marketing budget as others. Increasing this traffic is an important aspect of your digital selling strategy, and there are ways to do so without having to spend anything at all. 1. Create Great Content First and foremost, to get more people to visit your website,… read more.
For digital sellers, LinkedIn has become a valuable resource for gaining ad fostering sales leads. It provides a perfect opportunity to showcase your background and knowledge of your field and with its professional background allows for you to build relationships with colleagues who share your ambition. For those utilising LinkedIn correctly, it can be vastly rewarding and an easy way to build a base… read more.
So you’ve got your lead generation sorted and are swimming in possible prospects who have shown interest. But how do you decide which leads are worth following and which aren’t? Qualifying a prospect to see their customer potential can be tricky but if you do it right you can make sure you’re focusing your time on the leads that are more likely to convert… read more.
All good digital sellers know that securing a sales lead is never a smooth task. You will be faced with countless techniques as potential customers can become quite indecisive as you approach the finish line. By recognising a few of the most common techniques, you will be ready for the counter when they arise and make the most out of your digital selling potential…. read more.